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Entries in Levant East (3)

Monday
24Aug2009

The Eldridge Soldiers On

A Little Birdy had sung rumors of problems at the Eldridge, so we went right to the horse's mouth to get the low down. According to owner and visionary Matt Levine, things could not be going better. He tells DBTH:

We have opened up additional nights now that the summer is nearing an end, so we have brought in a new manager, promoted within to manage these nights at The Eldridge. Much of our staff went out East to Georgica for the summer, and will be returning come September as well. With Fashion Week blooming, VMA Weekend, and expansion with our company, ML Creative Group, and accomplishments of The Eldridge, and as well as employees growth - our events, projects and overall success has grown, and I am pleased to announce bringing in extra qualified hands to assist with everything. Our door staff has remained the same since we opened with Naeem Delbridge and Shakara Singh. We have also had the same DJ line-up, as well as majority of the same staff which shows amazing consistency in an always-changing revolving industry.

Got that? Levine also confirmed that the 'Dridge is now open on Mondays after their usual summer hiatus, and he has brought over Michka Bengio (from Le Royale and Le Souek) to handle a few nights at both the 'Dridge and LEVANTeast. In this topsy, turvy world, In Levine We Trust.

Thursday
14May2009

The Hamptons Goes Hipster

The collapse of the financial market has decimated the Hamptons real estate market, creating value opportunities for bargain hunters. Seeing as most hipsters know a thing or two about value, Jared Flint, Mike Townsend, and Steven Rojas, the team behind the Ivy party at Chloe 81, have struck a deal for a Saturday afternoon brunch party at Sole East in Montauk. Meanwhile, Captain Matt Levine is prepping for the opening of Georgica by throwing a party in the Penthouse at the Hotel on Rivington this Friday night. What excitment! Don't worry if you haven't lined up you share house just yet, there are about 1 trillion of them still available.

Wednesday
29Apr2009

Levant East Coming to THOR

The wait is over. Matt Levine's redo of the restaurant space in THOR will be called Levant East. We aren't sure if it's related to Levant in London, a Lebanese restaurant that is very east of Levant East, but you never know what this marketing genius will try next. Coming in May.

UPDATE: A Little Birdy breaks down the name Levant East, saying "Levant (meaning lower / rising) in French, and east, to represent and fuse together French and American cultures. The plan is to create a cuisine which will be French (Levant) American (East), meaning the Lower / Rising of the East side, the growth of the Lower East Side."

It's a head scratcher for us because we don't speak French, but we kind of get where they are coming from. Kinda.