BREAKING: Strategic Group Conquers Earth
Breaking news from the Meatpacking District, where DBTH has learned that the Noah Tepperberg, Jason Strauss and the Strategic Group are poised to take over the space formerly occupied by Earth (Tenth Ave. between 17th and 18th), adjacent to the Park. According to a Little Birdy, the team plans to keep the 2500 SF operating as a restaurant and lounge with 2 full bars, good for a 299 person occupancy. The only changes will be cosmetic ones. Noah will be heading to meet with Community Board 4 tonight asking for their approval on the transfer of the existing liquor license. When asked to comment, Noah tells us that “what you have heard it true and with 5 years of successful operating history in the neighborhood and a stellar reputation for 'delivering as promised,' we expect the Community Board and neighbors will welcome us to the block." Unlike the Alaska senatorial race, we expect to know the outcome by tomorrow morning. Stay tuned.
DBTH
Reader Comments (15)
stellar reputation..... umm drug busts at your club. pad locked for two weekends.... SLA problems. having to go to supreme court to keep your license... real stellar .. your partner... danny a... upstairs...serving booze without a license.... fines after fines... shut down... real stellar
going up against 1oak? are they retarded. WACK
great idea..Earth is a cool space...high ceilings...nice VIP upstairs (has potential)...and to "cmon"..competing with 1oak?? Are you kidding...Strategic Group is way bigger than the 1oak guys and besides that, it will benefit both clubs...27th st clubs thrive off each other because people bounce from one party to another and thats exactly what will happen with 1oak and w.e. Noah/Jason call this spot.
17th St is the new 27th St.
I think the real question is, will Jon B find a spot to open on the block and fuck up another group of operators?
we all know what will happen...it will be SICK for a year, maybe even two...then it will mediocre for slightly longer than other clubs just like Marquee. And umm, not stellar....could you be more bitter? haha What would a nightclub be if there WEREN'T drugs there? as long as no one gets murdered in an elevator shaft (Home), shot out front (Opus 22) or raped and murdered by a busboy (Spotlight Live) I feel like a little criminal activity is what makes NYC nightlife the crazy scene we know and love. I just got laid off from my PR firm though so i'll prob have to sneak into the opening...f-ing economy.
they got denied.... we are all saved
when is Matt Levine gonna open on da block? or the new Porky's?
"we own this town" c.2007 MePa
OAKey dOAKey
restaurants are a completely different beast.. better find an excellent chef and a front of the house operator..
best of luck gents.
is Porkys owned by the same people at Eldridge?
the elevator shaft death was at BED not home and the SG guys have experience with restaurants too, you know that little bitty place called TAO VEGAS? I'm not worried about them making money and being successful. Compete with 1Oak LOLOL cmon dude these guys are the OG's. everyone really hates hard on this site.
if i have to get passed a guy who has a mustache to get in . Enough said . those guys at 1joke r like a pinky on Noah and Jason's finger.
Yeah, SG is one of the very best at brand building - 1 Oak is nothing. Say what you want about the clientele, Marquee has made money hand over fist far longer than most of the clubs in the area (or in the whole city) and on the restaurant side they have the #1 and #5 highest grossing independent restaurants in the country! These guys know what they are doing. They aren't the typical club owner douchebags, their business includes corporate branding in "real" fields as well.
if anyone can bring nightlife back, it's Noah. I've had fun at MRQE
for 5 years. Speculate is all anyone can do, but the doors & gates
will open for him and his team and we will be calling him to get in.
Can't wait! Bring us back!